Employer Engagement Strategy

CPACE Employer Engagement Strategy

The CPACE employer engagement strategy contains three major components for the purpose of gathering data regarding employer perceptions of the computational skills needs in their sector:

1) Leveraging Advisory Board responsibilities

2) Connecting with professional associations, societies, and groups

3) Engaging employers directly

Creating a Value Proposition

To best connect with employers a concise value proposition that identifies their short and long term benefits for participation (the ROI) will be given.  Key issues that employers care about such as retention, and innovation, which the project addresses with simple, practical solutions will be identified.   The employer also is made clear about their role in the larger picture of this 2-3 year process.

Once the employer agrees to participate, a clear set of participant options that explains the specifics of their involvement and how we intend to use their input will be shared.

1) Leveraging Advisory Board Responsibilities

Expanded Role:

¨      Leveraging your positions of influence.

¨      Provide employer and association contacts to gain access to members.

¨      Lending name for support (co-signer) on invitations.

¨      Serve as testers to provide feedback on survey, interview, and engagement documents.

2) Connecting with Professional Associations, Societies, and Groups

Buy In Approaches:

¨      AB members lend names for support in connecting with professional societies. 

¨      Create a coordinated mail campaign. Post Information links on society websites, newsletters, and other collateral pieces.

¨      Presentations at upcoming association forums.


3) Engaging Employers Directly

Buy In Approaches:

¨      AB members lend names for support in connecting with employers. 

¨      Leverage MSU and LCC alumni and employer recruiting relationships.

¨      Presentations at upcoming employer forums.

¨      Tap into existing collaborations within the state.

¨      Encourage participating employers who interview to have their employees surveyed.