CPACE Employer Engagement Strategy
The CPACE employer engagement strategy contains three major
components for the purpose of gathering data regarding employer
perceptions of the computational skills needs in their sector:
1) Leveraging Advisory Board responsibilities
2) Connecting with professional associations, societies, and groups
3) Engaging employers directly
Creating a Value Proposition
To best connect with employers a concise value proposition that
identifies their short and long term benefits for participation (the
ROI) will be given. Key issues that employers care about such as
retention, and innovation, which the project addresses with simple,
practical solutions will be identified. The employer also is made
clear about their role in the larger picture of this 2-3 year process.
Once the employer agrees to participate, a clear set of participant
options that explains the specifics of their involvement and how we
intend to use their input will be shared.
1) Leveraging Advisory Board Responsibilities
Expanded Role:
¨ Leveraging your positions of influence.
¨ Provide employer and association contacts to gain access to members.
¨ Lending name for support (co-signer) on invitations.
¨ Serve as testers to provide feedback on survey, interview, and engagement documents.
2) Connecting with Professional Associations, Societies, and Groups
Buy In Approaches:
¨ AB members lend names for support in connecting with professional societies.
¨ Create a coordinated mail campaign. Post Information links on society websites, newsletters, and other collateral pieces.
¨ Presentations at upcoming association forums.
3) Engaging Employers Directly
Buy In Approaches:
¨ AB members lend names for support in connecting with employers.
¨ Leverage MSU and LCC alumni and employer recruiting relationships.
¨ Presentations at upcoming employer forums.
¨ Tap into existing collaborations within the state.
¨ Encourage participating employers who interview to have their employees surveyed.
